RICHMOND METRO CRIME STOPPERS

Anonymity is essential to the cause of Crime Stoppers. Our strategy was simple, we don’t have to know who you are to know who they are.
A faceless, nameless character, Q-Man, became the embodiment of the campaign.

 

Q-Man_OOH_FINAL

Credits:

King Agency, Richmond, VA
DreamWorks Studios
Director: Sunny Zhao
Writer: Tim Holt
Art Director: Tim Holt

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